KQ

  • APPAREL GRAPHIC DESIGN
    BRANDING / MARKETING
    LOGO DESIGN
    PACKAGE DESIGN
    WEB DESIGN
Overview
This fashion brand has a mission to empower individuals through fashion. By offering high-quality, timeless and elegant t-shirts, they aim to provide a sense of confidence and growth to their customers. The brand's main focus is on delivering everyday clothing that is both of high quality and stylish with the ultimate goal of providing effortless fashion that boosts confidence.
LOGO DESIGN

The logo design process focused on typography to convey its mission of confidence and elegance. Exploration of various font styles and customization led to a unique brand identity.

The logo’s simplicity and refinement speak to the brand’s commitment to effortless fashion, while subtle integrations of empowering elements enhance its visual impact.
APPAREL GRAPHIC DESIGN

Developed t-shirt tags, prints, and graphics that could be used on promotional materials. These designs were created with the intention of creating a strong visual identity for the brand and making it easily recognizable to its target audience.
SOCIAL MEDIA

The social media and website design process began with an exploration of identity, values, and audience. The visual aesthetic blended minimalist, sophisticated elements, consistent with the brand’s empowering narrative.

Engaging social media content featured high-quality t-shirts and compelling captions, while the website prioritized a clean layout, e-commerce integration, and user-centric design. 

PACKAGE DESIGN

The packaging design process started with understanding the brand’s values and a desire to create a memorable unboxing experience. The result was a compact and elegant box featuring minimalist visuals, the brand’s signature typography.

The design reflects the brand’s commitment to confidence and growth and transforms the act of receiving a t-shirt into an empowering experience.

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